Package Design

More Than Just Boxes

Spring 2014, Brown 308

Mondays, 4pm–10pm

Go to a store of your choosing (or visit a variety of stores). Pick out two packages. Pick one that you think is the “best” example of a package and pick one that you think is the “worst” example of package. Don't just consider how the package looks, also think about your experience with that package as the consumer — how it catches your eye, how easy it might be to get home and open, how the packaged product might get to the store in the first place. All of these (and perhaps more) should factor into your decision. Please be able to explain to the class why you chose each item.

# DUE:
      This assignment is due February 3rd (2014-02-03) at the start of class.